Strategic Stakeholder Management for Project Success
Manage all project stakeholders centrally with intelligent categorization, tailored communication and Power/Interest Matrix for optimal stakeholder relationships.
Next-generation Stakeholder Management
Central data management with intelligent categorization and precise communication control
Central Data Management
All stakeholder information in one place with tailored communication and comprehensive relationship tracking.
Intelligent Categorization
Flexible labeling system by sphere of influence, interests and project roles for targeted outreach.
Power/Interest Matrix
Strategic stakeholder prioritization with Power/Interest Matrix for optimal resource allocation and engagement strategies.

Comprehensive Stakeholder Overview
Central platform for all stakeholders
Manage all project stakeholders in a unified platform with detailed categorization, contact information and interaction history for strategic relationship management.
Central Contact Management
Complete profiles with contact data, roles and responsibilities
Interaction History
Seamless documentation of all communication and meetings
Permission Management
Granular access controls for sensitive stakeholder information

Strategic Stakeholder Analysis
Data-driven relationship strategies
Use Power/Interest Matrix, advanced analysis functions and AI-supported recommendations for optimal stakeholder engagement strategies and risk minimization.
Power/Interest Matrix
Visualization of influence and interest for strategic prioritization
Stakeholder Strategies
Definition of participatory, discursive or restrictive strategies for each stakeholder
Relationship Mapping
Visualization of stakeholder networks and influence structures
Comprehensive Stakeholder Management Features
All aspects of stakeholder management in an intelligent, integrated platform
Stakeholder Segmentation
Intelligent categorization by influence, interest and project importance for targeted communication
- Multi-criteria segmentation
- Dynamic groupings
- Define custom categories
Communication Hub
Centralized communication platform with personalized messages and feedback tracking
- Multi-channel communication
- Template-based messages
- Automatic follow-ups
Engagement Analytics
Detailed analysis of stakeholder interaction and satisfaction with performance metrics
- Engagement score tracking
- Satisfaction surveys
- Interaction heatmaps
Custom Reporting
Stakeholder-specific reports with customizable content and automatic distribution
- Personalized content
- Automated report delivery
- Access level controls
Stakeholder Intelligence by the Book
For strategic relationship management
Use our well-founded stakeholder management. Analyze relationships and store engagement strategies.
Stakeholder Environment Analysis
2x2 matrix for categorization: social-internal, objective-internal, social-external, objective-external
Stakeholder Pipeline
Structured approach: Identify, Analyze, Evaluate, Define Measures, Monitor
Granular Role System
Different permission levels for project network & organization with controlled access
Stakeholder Matrix Automation
Automatic visualization in Power/Interest and Conflict Potential/Power Matrix with strategic action recommendations

Your Path to Strategic Stakeholder Management
Follow our proven 6-step process for successful stakeholder engagement
Identify Stakeholders
Systematic recording of all project stakeholders with roles and responsibilities
- Capture and catalog all stakeholders
- Define roles and responsibilities
- Collect complete contact information
Assess Influence
Evaluate the power, influence and interest of each stakeholder for strategic prioritization
- Create Power/Interest Matrix
- Quantify influence levels
- Assess project importance
Develop Engagement Strategy
Develop individual communication and engagement strategies
- Plan individual outreach strategies
- Set communication frequency
- Consider preferences and channels
Implement Communication
Implement targeted communication plans with personalized content
- Set up multi-channel communication
- Personalize content templates
- Establish feedback mechanisms
Monitor Relationships
Continuous monitoring of stakeholder satisfaction and engagement levels
- Define engagement metrics
- Conduct regular check-ins
- Implement satisfaction surveys
Optimize Strategies
Use AI insights for continuous improvement of stakeholder relationships
- Analyze performance data
- Implement AI recommendations
- Continuously adapt strategies
Frequently Asked Questions About Stakeholder Management
Answers to the most important questions about strategic stakeholder management
WORKSPACE.PM offers a stakeholder portfolio with conflict potential and power/influence axes where stakeholders are visualized on a chart. The stakeholder matrix shows all stakeholders in tabular form with expectations/concerns, attitudes and measures.
The system offers stakeholder environment analysis in a 2x2 matrix (social-internal, objective-internal, social-external, objective-external) and a pipeline for the process model: Identify, Analyze, Evaluate, Define Measures, Monitor.
Yes, stakeholder strategies can be stored in the measures: participatory strategy, discursive strategy or repressive/restrictive strategy. Each stakeholder can be assigned a responsible person.
WORKSPACE.PM has a granular role system with different permission levels for project network & organization. Stakeholder information can be viewed or edited depending on the role.
Stakeholders can be recorded with complete contact data: name, brief information, phone, email and description. This information is available at both project and container level.